Job Description

Join the Team!

At Holiday World, we don’t just sell RV’s, we Create RV Life Experiences for our customers. We’re looking for a creative and driven Marketing Intern to help elevate our brand and connect with customers through engaging social media and promotional campaigns.

Compensation 

• $12 - $15/hour (depending on experience)

Holiday World RV is one of the largest and most trusted RV dealers with 6 locations, serving customers across Texas and New Mexico. We represent premium brands like Airstream, Grand Design, Keystone, Newmar, and more, offering top-tier service and parts for RV adventurers. Our company has grown over the past 29 years from 35 employees to over 280 today. We value our employees and recognize that they are our greatest asset.  As we continue to grow, we are looking for career minded, goal driven people that are willing to work hard and accept the challenge of the opportunity.

Position Overview

The Marketing Intern will play a key role in supporting our Marketing Director with a heavy focus on video production, social media content creation, email marketing, competitive/market analysis, and grassroots campaign execution. This role is ideal for a college student or recent college graduate with a passion for digital storytelling, marketing strategy, and outdoor lifestyle branding.

What You'll Do

Video Production

• Assist in planning, filming, and editing short-form videos (Reels, TikToks, walk-throughs, customer testimonials, and event recaps)
• Capture lifestyle content on location at dealerships and during special events
• Edit content for use across digital platforms using tools like Canva, CapCut, or Adobe Premiere

Social Media Content

• Create and schedule engaging posts across platforms (Facebook, Instagram, YouTube & TikTok)
• Monitor engagement and assist in community management (comments, DMs, tags)
• Brainstorm creative campaign ideas to drive engagement, promote inventory , and generate sales leads

Email Marketing

• Support the design and copywriting of promotional emails and customer letters
• Assist in tracking open rates, CTR, and email performance analytics

Market & Competitive Research

• Conduct ongoing analysis of local and national RV dealership marketing efforts
• Track industry trends, promotions, and social media tactics used by competitors
• Create reports and offer insights to inform Holiday World strategies

Grassroots Campaign Support

• Assist with on-site events, pop-ups, and promotions
• Help with POP implementation, local partnerships, and dealership branding efforts
• Capture content and customer feedback at events for future campaign

Qualifications

• Pursuing or recently completed a degree in Marketing, Digital Marketing, Communications, Media Production, or a related field
• Experience with social media platforms
• Proficiency in video editing tools (CapCut, Canva, Adobe Creative Suite, or similar)
• Strong writing and communication skills
• Ability to work independently and meet deadlines
• Passion for RVs, road trips, travel, or outdoor lifestyle a plus, but not required

What You’ll Gain

• Hands-on experience working with a market leader
• Portfolio-worthy projects in video and digital marketing
• Mentorship from an experienced marketing professional
• Exposure to dealership marketing, event planning, and real-world analytics
• Opportunity to make a meaningful impact during our peak sales season

EEO Statement

Our company maintains a strong policy of equal employment opportunity for all associates.  We hire, train, promote and compensate associates on the basis of personal and professional competence and potential for advancement without regard for race, color, religion, sex, national origin, age, marital status, disability or citizenship, as well as other classifications protected by applicable federal, state or local laws.

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